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		<title>The Positive Effects of UV Light</title>
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		<description><![CDATA[<p><em>As Originally Printed in Tanning Trends magazine</p>
<p>January 2002</em></p>
<p><strong>Determined To Defend Vitamin D</strong></p>
<p>Dr. Michael Holick took a big step forward in 2001 in making the case that<br />
sun-induced vitamin D is critical to human health.</p>
<p>He stood there, again, on the ballroom stage in Nashville in front of hundreds<br />
of indoor tanning facility operators, for the sixth year in a row playing a<br />
major part in Smart Tan&#8217;s educational conference.</p>
<p>He is Boston University&#8217;s Dr. Michael Holick &#8211; perhaps the world&#8217;s leading<br />
researcher touting the belief that humanity, in its recent obsession over fitness<br />
and preventative medicine, has overlooked the importance of one particular vitamin<br />
- the human hormone sometimes called &#8220;The Sunshine Vitamin.&#8221;</p>
<p>We know it as vitamin D.</p>
<p>So Holick stood there again Oct. 25 in Nashville, reviewing what he has deemed<br />
&#8220;The Good, The Bad and The Ugly&#8221; about ultraviolet light. Many in<br />
the audience have heard him speak several times before &#8211; three, four or even<br />
five times. For any other speaker, that&#8217;s a recipe for yawns. But the indoor<br />
tanning industry soaks in Holick&#8217;s material each year, and Holick pours an increasing<br />
amount of energy and excitement into his talks.</p>
<p>And this year the tanning industry had something to be excited about. Holick<br />
is on the verge of publishing the results of research the tanning industry funded,<br />
confirming some long-believed theories about indoor tanning and vitamin D production.<br />
Call it the first giant step in the tanning industry&#8217;s new effort to mount data<br />
in support of the positive effects of ultraviolet light.</p>
<p>&#8220;We think that in general the population is in risk of vitamin D deficiency<br />
chronically at all ages,&#8221; Holick said. &#8220;Only by having adequate exposure<br />
to sunlight or taking much more vitamin D will you satisfy your vitamin D requirements.&#8221;</p>
<p>Holick is the director of the General Clinical Research Center at the Boston<br />
University School of Medicine &#8211; a lofty, credible position in the research community.<br />
He also directs the school&#8217;s Vitamin D, Skin and Bone Center. He is perhaps<br />
the world&#8217;s most respected photobiologist who believes that the benefits of<br />
regular sun exposure received in a non-burning fashion outweigh the risks.</p>
<p>The lack of vitamin D, and what that deficiency can lead to, is Holick&#8217;s main<br />
concern. Bone diseases such as osteoporosis and osteomalacia are linked to vitamin<br />
D deprivation, and researchers this year have uncovered the mechanism by which<br />
vitamin D plays a role in the prevention of breast, colon and prostate cancers.</p>
<p>That discovery has Holick very excited. &#8220;The dermatology community is<br />
beginning to rethink this issue,&#8221; he explained. &#8220;It has been a long<br />
and tough battle in trying to have them appreciate that there are some beneficial<br />
effects to the tanning process and being exposed to sunlight.&#8221;</p>
<p>To make his case, Holick had to attack some pretty established preconceived<br />
notions about ultraviolet light. &#8220;I think many dermatologists don&#8217;t understand<br />
it. They have pseudo-information, and as a result it is easy for them to stick<br />
their heads in the sand and say that &#8216;That is our policy: No exposure to sunlight<br />
and always wear sunscreen. End of story.&#8217; They don&#8217;t appreciate the potential<br />
health consequences of that.&#8221;</p>
<p>But now he believes he is turning the corner in getting people to recognize<br />
his work and the work of others who believe in the positive effects of sunlight.<br />
The U.S. Food and Drug Administration, for instance, is watching his work very<br />
closely. &#8220;I think that more of the research dermatologists &#8211; those that<br />
are really in the forefront of dermatology &#8211; are finally getting the message<br />
that I have been trying to get across for a long time that maybe there is in<br />
fact a benefit. And that we really need to look at both sides of the coin, that<br />
it is not simply black and white that you should not have any exposure to sunlight<br />
or tanning bed radiation.&#8221;</p>
<p><strong>Holick&#8217;s New Research</strong></p>
<p>Dr. Michael Holick presented preliminary data on three studies he completed<br />
this year at Smart Tan&#8217;s educational conference at the ITA Indoor Tanning World<br />
Expo. Holick first proposed these studies in 1999 and approached the tanning<br />
industry for financial support for the project. Smart Tan did much of the early<br />
legwork, and funded 38 percent of the project. The Indoor Tanning Association<br />
- formed in 1999 to fund research and promotional efforts for the industry -<br />
made completion of the project funding possible, by funding 62 percent of the<br />
effort.</p>
<p>&#8220;Tanning bed exposure has both benefits and potential harmful effects<br />
if not used properly,&#8221; Holick says. &#8220;The concept that Smart Tan is<br />
trying to get across is a very good one. That is, that if you want to tan, you<br />
should tan properly and intelligently and you should never, never burn.&#8221;</p>
<p>Here is a glimpse at what Holick will be publishing in peer-reviewed medical<br />
journals in the coming months from research conducted with funding from ITA<br />
and Smart Tan:</p>
<p><strong>1. UV Light Treats Osteoporosis</strong></p>
<p>Holick has submitted a paper to the Journal of Gastroneurology summarizing<br />
a case study completed with funding from ITA and Smart Tan. The study is of<br />
a 61-year-old woman who came to his Vitamin D clinic who was severely vitamin<br />
D deficient and showed signs of significant bone decay consistent with osteoporosis.</p>
<p>&#8220;It was so severe when she came to my office she couldn&#8217;t sit down, she<br />
was in tears because all her bones ached so much,&#8221; Holick explained. &#8220;So<br />
what do you do? Tanning beds to the rescue.&#8221;</p>
<p>Using the tanning equipment donated to Holick by Tan America and puretan as<br />
part of the ITA study, Holick exposed the woman three times a week to tanning<br />
bed light, following the recommended exposure schedule for her skin type. The<br />
woman&#8217;s condition improved significantly.</p>
<p>&#8220;The bone pain over several months gradually dissolved, and the vitamin<br />
D level increased by 700 percent, just by simply being exposed to tanning bed<br />
radiation,&#8221; Holick explained.</p>
<p>Osteoporosis is a greater problem than many people realize. More than 25 million<br />
Americans suffer from osteoporosis, 20 million of whom are women. This debilitating<br />
disease usually leaves a person stooped over, and their activity is severely<br />
limited. Vitamin D deficiency also can cause osteomalacia, a mineralization<br />
defect that causes intense pain.</p>
<p>However, vitamin D alone isn&#8217;t enough for good bone health; calcium helps the<br />
body absorb the vitamin. Dr. Holick&#8217;s recipe: Calcium plus vitamin D plus exercise<br />
equals good bone health. Without vitamin D, the body can only absorb 10 to 15<br />
percent of the calcium it does when healthy vitamin D levels are present.</p>
<p>Holick&#8217;s case study should be published in the next few months.</p>
<p><strong>2. Tanning Bed Light Is a Good Source of Vitamin D</strong></p>
<p>For years Holick has talked about the theory of &#8220;Vitamin D Winter&#8221;<br />
- a term he coined describing the fact that there is not sufficient UVB outdoors<br />
from November through March in the Northeast for a person to even produce vitamin<br />
D.</p>
<p>This may explain why so much of the population is vitamin D deficient. In 1998,<br />
Holick published a paper in the medical journal The Lancet showing that 41 percent<br />
of hospital patients at Massachusetts General Hospital were vitamin D deficient.</p>
<p>Since that time, with funding from ITA and Smart Tan, Holick has compiled data<br />
on another group of chronically unexposed people: his own medical students,<br />
whose studies leave them little time outdoors at all. &#8220;These are people<br />
who never see the light of day,&#8221; Holick explained.</p>
<p>Sure enough, 41 percent of his medical students were vitamin D deficient. But,<br />
upon exposure to the tanning beds in Holick&#8217;s lab, the condition was corrected.<br />
Holick will be publishing a paper on this data in the near future. &#8220;It<br />
will show that tanning is a very effective way to maintain your vitamin D status,&#8221;<br />
Holick said.</p>
<p>His work with the medical students also produced some other results. Using<br />
a flash spectrometer purchased by Smart Tan, Holick was able to &#8220;measure&#8221;<br />
and chart the progress of the students&#8217; tans. Two hours after tanning, the group<br />
showed immediate pigment darkening &#8211; a 2-3 percent increase in pigmentation.<br />
Within 48 hours, melanin content increased up to 40 percent.</p>
<p>Holick believes there may be a link between melanin production and vitamin<br />
D production. This data will help him explore that theory.</p>
<p><strong>3. Studying UV Light and DNA</strong></p>
<p>Studying the intercellular activity of tanned skin cells is a field Holick<br />
is pioneering. In the mid 1990s California Tan purchased a specialized $100,000<br />
confocal microscope for Holick that helped him gaze into individual live skin<br />
cells as they tanned and explore this field for the first time.</p>
<p>Now ITA and Smart Tan have leased Holick a $100,000 genetic testing machine<br />
that will help him measure gene expression, DNA repair and chart the role vitamin<br />
D plays in the regulation of cell growth. He is closely monitoring a substance<br />
known as TGF beta which is believed to regulate cell growth. This is particularly<br />
important, given work that now suggests vitamin D may play a role in the prevention<br />
of breast, colon and prostate cancers.</p>
<p>&#8220;We are now in the process of trying to understand how that impacts skin<br />
health and disease,&#8221; Holick said. &#8220;We are now in the process of analyzing<br />
our data.&#8221;</p>
<p><strong>Clearing the Anti-Cancer Picture</strong></p>
<p>Holick and other photobiologists are excited about new work this year that<br />
appears to have unlocked the puzzle of why sunlight exposure is linked to lower<br />
risks of many internal cancers. The research community has known since the 1940s<br />
that prostate, colon and breast cancers are less common in sunny parts of the<br />
world. While vitamin D was suspected to play a role in this, nobody understood<br />
exactly why until this year.</p>
<p>Vitamin D produced from sun exposure is activated in the body in the liver<br />
and kidneys. &#8220;The activated form does something else very important. It<br />
tells your cells to grow properly. Activated Vitamin D inhibits cancer growth.&#8221;</p>
<p>But researchers this year discovered something new that explains this relationship.<br />
&#8220;Breast, colon and prostate cells all activate vitamin D. That is a new<br />
concept.&#8221; We now realize that not only does your kidney make it &#8211; but your<br />
colon, breast and a lot of other tissues make it as well, This is a likely explanation<br />
for the sun-cancer connection.&#8221;</p>
<p>That has Holick wondering if recommendations for vitamin D intake &#8211; which are<br />
based on maintaining bone health &#8211; should be reviewed. &#8220;There may be two<br />
levels of vitamin D deficiency &#8211; one for bone health, and one for cellular health,&#8221;<br />
he explained.</p>
<p><strong>Turning to the Sun</strong></p>
<p>Holick&#8217;s work in the mid 1990s showed that there is no reliable source of vitamin<br />
D in our diets, that vitamin D levels reported on milk cartons are overestimated<br />
half of the time and that 15-20 percent of milk has no vitamin D content at<br />
all. That leaves sun exposure and vitamin supplementation as the only alternatives.</p>
<p>Since it is not reasonable to assume that the entire population will turn to<br />
vitamin supplementation, that puts sunshine back into play as an important source<br />
of this important vitamin.</p>
<p>&#8220;With adequate exposure to sunlight, dietary vitamin D becomes unnecessary.<br />
It is remarkable how exposure to sunlight a few times a week can reduce the<br />
risk of osteoporosis, osteomalacia, muscle weakness, fractures and maybe some<br />
of the common cancers, but also induce a sense of well-being.&#8221; Holick wrote<br />
in an article in The Lancet earlier this year.</p>
<p>And Holick is determined to get that message to the masses.</p>


<p>Related posts:<ol><li><a href='http://www.buytanningbed.com/what-do-we-mean-when-we-say-misuse-of-sunscreens/' rel='bookmark' title='Permanent Link: What Do We Mean When We Say Misuse of Sunscreens?'>What Do We Mean When We Say Misuse of Sunscreens?</a></li><li><a href='http://www.buytanningbed.com/tanning-smart-means-understanding-benefits-and-risks/' rel='bookmark' title='Permanent Link: Tanning Smart Means Understanding Benefits and Risks'>Tanning Smart Means Understanding Benefits and Risks</a></li><li><a href='http://www.buytanningbed.com/what-about-melanoma-skin-cancer/' rel='bookmark' title='Permanent Link: What About Melanoma Skin Cancer?'>What About Melanoma Skin Cancer?</a></li></ol></p>


Related posts:<ol><li><a href='http://www.buytanningbed.com/what-do-we-mean-when-we-say-misuse-of-sunscreens/' rel='bookmark' title='Permanent Link: What Do We Mean When We Say Misuse of Sunscreens?'>What Do We Mean When We Say Misuse of Sunscreens?</a></li><li><a href='http://www.buytanningbed.com/tanning-smart-means-understanding-benefits-and-risks/' rel='bookmark' title='Permanent Link: Tanning Smart Means Understanding Benefits and Risks'>Tanning Smart Means Understanding Benefits and Risks</a></li><li><a href='http://www.buytanningbed.com/what-about-melanoma-skin-cancer/' rel='bookmark' title='Permanent Link: What About Melanoma Skin Cancer?'>What About Melanoma Skin Cancer?</a></li></ol>]]></description>
			<content:encoded><![CDATA[<p><em>As Originally Printed in Tanning Trends magazine</p>
<p>January 2002</em></p>
<p><strong>Determined To Defend Vitamin D</strong></p>
<p>Dr. Michael Holick took a big step forward in 2001 in making the case that<br />
sun-induced vitamin D is critical to human health.</p>
<p>He stood there, again, on the ballroom stage in Nashville in front of hundreds<br />
of indoor tanning facility operators, for the sixth year in a row playing a<br />
major part in Smart Tan&#8217;s educational conference.</p>
<p>He is Boston University&#8217;s Dr. Michael Holick &#8211; perhaps the world&#8217;s leading<br />
researcher touting the belief that humanity, in its recent obsession over fitness<br />
and preventative medicine, has overlooked the importance of one particular vitamin<br />
- the human hormone sometimes called &#8220;The Sunshine Vitamin.&#8221;</p>
<p>We know it as vitamin D.</p>
<p>So Holick stood there again Oct. 25 in Nashville, reviewing what he has deemed<br />
&#8220;The Good, The Bad and The Ugly&#8221; about ultraviolet light. Many in<br />
the audience have heard him speak several times before &#8211; three, four or even<br />
five times. For any other speaker, that&#8217;s a recipe for yawns. But the indoor<br />
tanning industry soaks in Holick&#8217;s material each year, and Holick pours an increasing<br />
amount of energy and excitement into his talks.</p>
<p>And this year the tanning industry had something to be excited about. Holick<br />
is on the verge of publishing the results of research the tanning industry funded,<br />
confirming some long-believed theories about indoor tanning and vitamin D production.<br />
Call it the first giant step in the tanning industry&#8217;s new effort to mount data<br />
in support of the positive effects of ultraviolet light.</p>
<p>&#8220;We think that in general the population is in risk of vitamin D deficiency<br />
chronically at all ages,&#8221; Holick said. &#8220;Only by having adequate exposure<br />
to sunlight or taking much more vitamin D will you satisfy your vitamin D requirements.&#8221;</p>
<p>Holick is the director of the General Clinical Research Center at the Boston<br />
University School of Medicine &#8211; a lofty, credible position in the research community.<br />
He also directs the school&#8217;s Vitamin D, Skin and Bone Center. He is perhaps<br />
the world&#8217;s most respected photobiologist who believes that the benefits of<br />
regular sun exposure received in a non-burning fashion outweigh the risks.</p>
<p>The lack of vitamin D, and what that deficiency can lead to, is Holick&#8217;s main<br />
concern. Bone diseases such as osteoporosis and osteomalacia are linked to vitamin<br />
D deprivation, and researchers this year have uncovered the mechanism by which<br />
vitamin D plays a role in the prevention of breast, colon and prostate cancers.</p>
<p>That discovery has Holick very excited. &#8220;The dermatology community is<br />
beginning to rethink this issue,&#8221; he explained. &#8220;It has been a long<br />
and tough battle in trying to have them appreciate that there are some beneficial<br />
effects to the tanning process and being exposed to sunlight.&#8221;</p>
<p>To make his case, Holick had to attack some pretty established preconceived<br />
notions about ultraviolet light. &#8220;I think many dermatologists don&#8217;t understand<br />
it. They have pseudo-information, and as a result it is easy for them to stick<br />
their heads in the sand and say that &#8216;That is our policy: No exposure to sunlight<br />
and always wear sunscreen. End of story.&#8217; They don&#8217;t appreciate the potential<br />
health consequences of that.&#8221;</p>
<p>But now he believes he is turning the corner in getting people to recognize<br />
his work and the work of others who believe in the positive effects of sunlight.<br />
The U.S. Food and Drug Administration, for instance, is watching his work very<br />
closely. &#8220;I think that more of the research dermatologists &#8211; those that<br />
are really in the forefront of dermatology &#8211; are finally getting the message<br />
that I have been trying to get across for a long time that maybe there is in<br />
fact a benefit. And that we really need to look at both sides of the coin, that<br />
it is not simply black and white that you should not have any exposure to sunlight<br />
or tanning bed radiation.&#8221;</p>
<p><strong>Holick&#8217;s New Research</strong></p>
<p>Dr. Michael Holick presented preliminary data on three studies he completed<br />
this year at Smart Tan&#8217;s educational conference at the ITA Indoor Tanning World<br />
Expo. Holick first proposed these studies in 1999 and approached the tanning<br />
industry for financial support for the project. Smart Tan did much of the early<br />
legwork, and funded 38 percent of the project. The Indoor Tanning Association<br />
- formed in 1999 to fund research and promotional efforts for the industry -<br />
made completion of the project funding possible, by funding 62 percent of the<br />
effort.</p>
<p>&#8220;Tanning bed exposure has both benefits and potential harmful effects<br />
if not used properly,&#8221; Holick says. &#8220;The concept that Smart Tan is<br />
trying to get across is a very good one. That is, that if you want to tan, you<br />
should tan properly and intelligently and you should never, never burn.&#8221;</p>
<p>Here is a glimpse at what Holick will be publishing in peer-reviewed medical<br />
journals in the coming months from research conducted with funding from ITA<br />
and Smart Tan:</p>
<p><strong>1. UV Light Treats Osteoporosis</strong></p>
<p>Holick has submitted a paper to the Journal of Gastroneurology summarizing<br />
a case study completed with funding from ITA and Smart Tan. The study is of<br />
a 61-year-old woman who came to his Vitamin D clinic who was severely vitamin<br />
D deficient and showed signs of significant bone decay consistent with osteoporosis.</p>
<p>&#8220;It was so severe when she came to my office she couldn&#8217;t sit down, she<br />
was in tears because all her bones ached so much,&#8221; Holick explained. &#8220;So<br />
what do you do? Tanning beds to the rescue.&#8221;</p>
<p>Using the tanning equipment donated to Holick by Tan America and puretan as<br />
part of the ITA study, Holick exposed the woman three times a week to tanning<br />
bed light, following the recommended exposure schedule for her skin type. The<br />
woman&#8217;s condition improved significantly.</p>
<p>&#8220;The bone pain over several months gradually dissolved, and the vitamin<br />
D level increased by 700 percent, just by simply being exposed to tanning bed<br />
radiation,&#8221; Holick explained.</p>
<p>Osteoporosis is a greater problem than many people realize. More than 25 million<br />
Americans suffer from osteoporosis, 20 million of whom are women. This debilitating<br />
disease usually leaves a person stooped over, and their activity is severely<br />
limited. Vitamin D deficiency also can cause osteomalacia, a mineralization<br />
defect that causes intense pain.</p>
<p>However, vitamin D alone isn&#8217;t enough for good bone health; calcium helps the<br />
body absorb the vitamin. Dr. Holick&#8217;s recipe: Calcium plus vitamin D plus exercise<br />
equals good bone health. Without vitamin D, the body can only absorb 10 to 15<br />
percent of the calcium it does when healthy vitamin D levels are present.</p>
<p>Holick&#8217;s case study should be published in the next few months.</p>
<p><strong>2. Tanning Bed Light Is a Good Source of Vitamin D</strong></p>
<p>For years Holick has talked about the theory of &#8220;Vitamin D Winter&#8221;<br />
- a term he coined describing the fact that there is not sufficient UVB outdoors<br />
from November through March in the Northeast for a person to even produce vitamin<br />
D.</p>
<p>This may explain why so much of the population is vitamin D deficient. In 1998,<br />
Holick published a paper in the medical journal The Lancet showing that 41 percent<br />
of hospital patients at Massachusetts General Hospital were vitamin D deficient.</p>
<p>Since that time, with funding from ITA and Smart Tan, Holick has compiled data<br />
on another group of chronically unexposed people: his own medical students,<br />
whose studies leave them little time outdoors at all. &#8220;These are people<br />
who never see the light of day,&#8221; Holick explained.</p>
<p>Sure enough, 41 percent of his medical students were vitamin D deficient. But,<br />
upon exposure to the tanning beds in Holick&#8217;s lab, the condition was corrected.<br />
Holick will be publishing a paper on this data in the near future. &#8220;It<br />
will show that tanning is a very effective way to maintain your vitamin D status,&#8221;<br />
Holick said.</p>
<p>His work with the medical students also produced some other results. Using<br />
a flash spectrometer purchased by Smart Tan, Holick was able to &#8220;measure&#8221;<br />
and chart the progress of the students&#8217; tans. Two hours after tanning, the group<br />
showed immediate pigment darkening &#8211; a 2-3 percent increase in pigmentation.<br />
Within 48 hours, melanin content increased up to 40 percent.</p>
<p>Holick believes there may be a link between melanin production and vitamin<br />
D production. This data will help him explore that theory.</p>
<p><strong>3. Studying UV Light and DNA</strong></p>
<p>Studying the intercellular activity of tanned skin cells is a field Holick<br />
is pioneering. In the mid 1990s California Tan purchased a specialized $100,000<br />
confocal microscope for Holick that helped him gaze into individual live skin<br />
cells as they tanned and explore this field for the first time.</p>
<p>Now ITA and Smart Tan have leased Holick a $100,000 genetic testing machine<br />
that will help him measure gene expression, DNA repair and chart the role vitamin<br />
D plays in the regulation of cell growth. He is closely monitoring a substance<br />
known as TGF beta which is believed to regulate cell growth. This is particularly<br />
important, given work that now suggests vitamin D may play a role in the prevention<br />
of breast, colon and prostate cancers.</p>
<p>&#8220;We are now in the process of trying to understand how that impacts skin<br />
health and disease,&#8221; Holick said. &#8220;We are now in the process of analyzing<br />
our data.&#8221;</p>
<p><strong>Clearing the Anti-Cancer Picture</strong></p>
<p>Holick and other photobiologists are excited about new work this year that<br />
appears to have unlocked the puzzle of why sunlight exposure is linked to lower<br />
risks of many internal cancers. The research community has known since the 1940s<br />
that prostate, colon and breast cancers are less common in sunny parts of the<br />
world. While vitamin D was suspected to play a role in this, nobody understood<br />
exactly why until this year.</p>
<p>Vitamin D produced from sun exposure is activated in the body in the liver<br />
and kidneys. &#8220;The activated form does something else very important. It<br />
tells your cells to grow properly. Activated Vitamin D inhibits cancer growth.&#8221;</p>
<p>But researchers this year discovered something new that explains this relationship.<br />
&#8220;Breast, colon and prostate cells all activate vitamin D. That is a new<br />
concept.&#8221; We now realize that not only does your kidney make it &#8211; but your<br />
colon, breast and a lot of other tissues make it as well, This is a likely explanation<br />
for the sun-cancer connection.&#8221;</p>
<p>That has Holick wondering if recommendations for vitamin D intake &#8211; which are<br />
based on maintaining bone health &#8211; should be reviewed. &#8220;There may be two<br />
levels of vitamin D deficiency &#8211; one for bone health, and one for cellular health,&#8221;<br />
he explained.</p>
<p><strong>Turning to the Sun</strong></p>
<p>Holick&#8217;s work in the mid 1990s showed that there is no reliable source of vitamin<br />
D in our diets, that vitamin D levels reported on milk cartons are overestimated<br />
half of the time and that 15-20 percent of milk has no vitamin D content at<br />
all. That leaves sun exposure and vitamin supplementation as the only alternatives.</p>
<p>Since it is not reasonable to assume that the entire population will turn to<br />
vitamin supplementation, that puts sunshine back into play as an important source<br />
of this important vitamin.</p>
<p>&#8220;With adequate exposure to sunlight, dietary vitamin D becomes unnecessary.<br />
It is remarkable how exposure to sunlight a few times a week can reduce the<br />
risk of osteoporosis, osteomalacia, muscle weakness, fractures and maybe some<br />
of the common cancers, but also induce a sense of well-being.&#8221; Holick wrote<br />
in an article in The Lancet earlier this year.</p>
<p>And Holick is determined to get that message to the masses.</p>
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